Danubius International Conferences, 15th International Conference on European Integration - Realities and Perspectives

Multimedia Communication in Times of Crisis

Elena Radu, Mihaela Vapor
Last modified: 2020-04-14


Communication in times of crisis uses a multitude of channels and messages to reach thetarget audience. The international crisis caused by the Coronavirus COVID 19 pandemic hasgenerated numerous messages sent by decision makers from different countries, ondifferent channels, in order to inform the population and avoid panic.In this paper we want to analyze verbally and non-verbally the speech of the Minister ofDefense of Israel explaining to the population what is the purpose of isolation at home.